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World Health Organization (2006)
CONTRACEPTIVE PRODUCT INTRODUCTION
20 Essential Resources
Details
Market Shaping & Introduction Planning for Global Health
A wide range of contraceptive method choices is needed to meet the diverse needs and preferences of women and men at different stages of their lives. The addition of new options to family planning programs can contribute to broader efforts to expand method choice and support people to achieve their reproductive intentions.
This collection of essential resources focuses on supporting efforts by program planners and implementers to analyze whether to add contraceptive methods and products into public and/or private channels in mixed health systems and how best to do so.
Publication
Webpage
Map
USAID’s Center for Innovation and Impact (2019)
Helping Public Sector Health Systems Innovate
Details
A Guide to Introduction & Scale of Global Health Innovations
USAID’s Center for Innovation and Impact (2015)
Details
Country-level Launch Planning Guide for Global Health Innovations
USAID’s Center for Innovation and Impact (2016)
Curated by
KNOWLEDGE SUCCESS & THE EECO PROJECT
How to use this collection
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The resources are organized by focus area.
Program Design Provider Training
Product Registration Marketing & Demand Creation
Quantification Method-Specific Guides
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Details
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Program Design
Program Design
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How and Why Social Norms Matter for Sustainable Development
Learning Collaborative to Advance Normative Change (2019)
Contributors
Design: Elizabeth Tully
Writers: Ashley Jackson (PSI) and Danielle Harris (WCG Cares)
Technical input and review: Chastain Mann (WCG Cares), Seth McGovern (PSI), Megan Christofield (Jhpiego), Kate Rademacher (FHI 360), Ashley Smith (USAID)
About Knowledge SUCCESS
Knowledge SUCCESS (Strengthening Use, Capacity, Collaboration, Exchange, Synthesis, and Sharing) is a five-year (2019-2024) global project led by a consortium of partners and funded by USAID’s Office of Population and Reproductive Health to support learning, and create opportunities for collaboration and knowledge exchange, within the family planning and reproductive health community. We use an intentional and systematic approach, called knowledge management, to help programs and organizations working in family planning and reproductive health collect knowledge and information, organize it, connect others to it, and make it easier for people to use.
About the EECO Project
The USAID-funded Expanding Effective Contraceptive Options (EECO) project, led by WCG Cares with Population Services International (PSI) and other partners, aims to address women’s method-related reasons for non-use of FP. To this end, EECO introduces new and improved contraceptive methods with varying key benefits: some are non-hormonal, others are long-acting and reversible, and still others are discreet or used only on-demand. Many EECO products are also woman-initiated, helping to overcome provider-related barriers to access like shortages of skilled healthcare professionals and provider bias. These methods expand the range of choices available to women who wish to delay, space, or limit births, giving women more power to fulfill their reproductive intentions in ways that suit their needs and desires at different points in their lives.
This collection was curated and published in September 2021. Resource links were active at the date of publication. Images courtesy of Images of Empowerment, USAID Flickr, World Bank Flickr, DFID Flickr, DMPA Sayana Press Flickr, Advancing Partners & Communities Flickr, MCHIP NET Flickr, Millennium Promise Flickr, PSI/Gareth Bentley, PATH/Will Boase.
Acknowledgements
This collection is made possible by the support of the American People through the United States Agency for International Development (USAID) under the Knowledge SUCCESS (Strengthening Use, Capacity, Collaboration, Exchange, Synthesis, and Sharing) Project. Knowledge SUCCESS is supported by USAID’s Bureau for Global Health, Office of Population and Reproductive Health and led by the Johns Hopkins Center for Communication Programs (CCP) in partnership with Amref Health Africa, The Busara Center for Behavioral Economics (Busara), and FHI 360. The contents of this webpage are the sole responsibility of CCP. The information provided on this webpage does not necessarily reflect the views of USAID, the United States Government, or the Johns Hopkins University.
Icons demonstrate the resource format.
Program Design
Program Design
Program Design
Details
Institute for Reproductive Health, John Snow Inc., Population Services International for the Reproductive Health Supplies Coalition (2012)
Forecasting for New & Underused Methods of FP
Quantification
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A Guide to Forecasting and Supply Planning for Procurement
John Snow, Inc. (2017)
Quantification
Details
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Quantification Analytics Tool
USAID Global Health Supply Chain Program Procurement & Supply Management (2021)
Quantification
Details
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Product Registration Basics for Global Health Managers
EECO Project (2019)
Product Registration
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USAID’s Center for Innovation and Impact (2014)
Healthy Markets for Global Health: A Market Shaping Primer
Program Design
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Planning Pilot Projects & Research for Successful Scaling Up
World Health Organization, ExpandNet (2011)
Program Design
Details
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Scaling-Up Bibliography
ExpandNet (Ongoing updates)
Program Design
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Contraceptive Method Introduction: A Strategic Planning Guide
High Impact Practices (HIP) Partnership (2022)
Program Design
Details
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Implants Access Program (2020)
Scaling Up Access to Implants: Evaluation of Implants Access Program
Method-Specific Guides
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Levoplant Introduction Guide
FHI 360 (2018)
Method-Specific Guides
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Hormonal IUD Introduction Planning Guide
Hormonal IUD Access Group (2021)
Method-Specific Guides
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Introducing the Caya Diaphragm in Niger
EECO Project (2020)
Method-Specific
Guides
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USAID, WHO, UNFPA (ongoing updates)
Training Resource Package for Family Planning
Provider Training
Details
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Keystone Design Framework
Population Services International (2018)
Marketing & Demand Creation
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Brand and Marketing Best Practices Framework
Mann Global Health (2020)
Marketing & Demand Creation
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How to Introduce and Scale Up Subcutaneous DMPA (Sayana Press)
PATH (2018)
Method-Specific Guides
Details
Video
The World Health Organization (WHO) and its partners developed the participatory, interdisciplinary, and country-owned Strategic Approach to help countries identify and prioritize their reproductive health service needs, test appropriate interventions, and scale up successful innovations to a subnational or national level. The approach is client centered and emphasizes country ownership. This article describes key features of this approach and provides illustrations from country experiences.
About WHO
The primary role of the World Health Organization (WHO) is to direct international health within the United Nations' system and to lead partners in global health responses.
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The Strategic Approach was initially developed to guide contraceptive introduction and subsequently evolved to address a wide range of sexual and reproductive health programs. It has been used to guide many countries' efforts to introduce and scale reproductive health innovations since its inception in the early 1990s. This article describes a 2006 version of the Strategic Approach reviewing experience in dozens of countries.
Fajans, P., Simmons, R., & Ghiron, L., World Health Organization (WHO) (2006)
Helping Public Sector Health Systems Innovate: The Strategic Approach to Strengthening Reproductive Health Policies and Programs
Why is it essential?
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Why is it essential?
This course provides an interactive introduction to the three CII publications that are included in this list of essential resources. While the course is relevant to many types of global health products and services, it also includes specific examples of market shaping and introduction planning for contraceptive products.
This one-hour e-learning course prepares development practitioners to utilize market shaping and strategic planning to improve access to global health products. Learners review a market-shaping pathway to guide decision-making about health interventions and examine the stages of strategic planning that support introduction and scale up of global health products. The course is designed to help learners understand how to apply market shaping and scale for impact concepts and tools in their own contexts and where to access additional resources to further engage with these topics.
About CII
USAID's Center for Innovation and Impact (CII) in the Bureau for Global Health applies innovative, market-based, and digital health approaches to accelerate impact against critical health issues. CII incubates new ideas, puts them into practice, and scales effective approaches with diverse partnerships.
USAID’s Center for Innovation and Impact (CII) (2019)
Market Shaping and Introduction Planning for Global Health
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Why is it essential?
It often takes years, sometimes decades, for global health products to reach most of their intended users. By describing priority activities and practical tools, this guide can help global health practitioners accelerate impact through better coordination and earlier planning. By including lessons learned, the guide can help readers avoid repeating the mistakes of the past.
Idea to Impact consolidates and shares best practices and lessons learned from decades of introducing and scaling global health products and innovations and draws on best practices from the private sector. This guide is designed to help global health practitioners understand “who should be doing what, when.” The document lays out the cadence of activities across a four-stage model and uses case studies to highlight lessons and factors for consideration. One of the case studies (pages 43 and 44) describes lessons learned from the introduction of a contraceptive product, including overestimation of demand for the new method.
About CII
USAID's Center for Innovation and Impact (CII) in the Bureau for Global Health applies innovative, market-based, and digital health approaches to accelerate impact against critical health issues. CII incubates new ideas, puts them into practice, and scales effective approaches with diverse partnerships.
USAID’s Center for Innovation and Impact (CII) (2015)
Idea to Impact: A Guide to Introduction and Scale of Global Health Innovations
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Why is it essential?
Achieving sustainable scale of global health innovations requires practitioners who think globally to act locally. This guide provides high-level guidance through three critical steps : 1) country prioritization, 2) strategy development, and 3) implementation planning. Ready, Set, Launch also includes a toolkit with suggested exercises and frameworks.
Ready, Set, Launch focuses on the critical pivot from global product development to targeted country selection and launch planning. With input from a diverse set of practitioners and lessons gathered from successful and not-so-successful launches, this document provides guidance, tools, and case studies to support country prioritization and the development of a comprehensive scale up strategy and operational launch plan. A contraceptive product introduction example is included to illustrate the process of country selection.
About CII
USAID's Center for Innovation and Impact (CII) in the Bureau for Global Health applies innovative, market-based, and digital health approaches to accelerate impact against critical health issues. CII incubates new ideas, puts them into practice, and scales effective approaches with diverse partnerships.
USAID’s Center for Innovation and Impact (CII) (2016)
Ready, Set, Launch: A Country-level Launch Planning Guide for Global Health Innovations
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Why is it essential?
A single breakdown in a global or local health market can keep essential products from those most in need. Market-shaping interventions aim to address root causes of these shortcomings, create efficiencies, reduce long-term demand and supply imbalances, and reach a sustainable equilibrium in support of global health, including family planning.
CII’s Market Shaping Primer shares guidance from developing market-based incentives that increase access to health products or services. It describes the “5A’s of market characteristics as well as three key strategies related to transaction costs, market information, and risk imbalances. The primer explains how to apply these tactics in a 5-step framework that can inform design and execution of interventions. It also includes case study examples across health sectors. The primer presents how the supply/demand dynamics of contraceptive implants shapes the market.
About CII
USAID's Center for Innovation and Impact (CII) in the Bureau for Global Health applies innovative, market-based, and digital health approaches to accelerate impact against critical health issues. CII incubates new ideas, puts them into practice, and scales effective approaches with diverse partnerships.
USAID’s Center for Innovation and Impact (CII) (2014)
Healthy Markets for Global Health: A Market Shaping Primer
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Why is it essential?
Many pilot projects and initial product introductions show impressive results. However, their influence is not often scaled and sustained. One of the reasons for this failure is that the requirements of large-scale implementation are rarely taken into account at the time of pilot- or field-testing. The first in a series of resources from WHO and ExpandNet, this guide can help program implementers include important scale considerations in initial pilot testing of interventions or product launches.
This guide contains 12 recommendations on how to design pilot projects with scaling up in mind, as well as a checklist that provides a quick overview of the scalability of a project that is being planned, proposed, or in the process of implementation. Based on a combination of a comprehensive review of multiple literatures, field experience, and a conceptual framework, the guide is intended for use by researchers, policy-planners, program managers, technical-assistance providers, donors, and others who seek to ensure that pilot or other programmatic research is designed in ways that lead to lasting and larger-scale impact.
About WHO
The primary role of the World Health Organization (WHO) is to direct international health within the United Nations' system and to lead partners in global health responses.
About ExpandNet
ExpandNet is an informal network of global health and development professionals who seek to advance the science and practice of scale up.
World Health Organization (WHO) & ExpandNet (2011)
Beginning with the End in Mind: Planning Pilot Projects and Other Programmatic Research for Successful Scaling Up
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Why is it essential?
Contraceptive method introduction is a complex process, involving many stakeholders and overlapping steps. By distilling guidance from 36 publications into just 4 pages, this resource provides a big-picture perspective that can help to ensure no essential elements of method introduction are overlooked. The guide links to more detailed guidance and resources (e.g., templates for costed introduction plans), helping readers identify the right tools for each step of the process.
This Strategic Planning Guide (SPG) is intended to lead program managers, planners, national policy makers, and other stakeholders through a strategic process to coordinate the introduction of contraceptive methods through public and private access channels. The SPG reviews seven elements for successful contraceptive introduction, each of which includes implementation tips and references to additional, related resources.
About the authors
High Impact Practices (HIPs) are a set of evidence-based family planning practices vetted by experts against specific criteria and documented in an easy-to-use format. The HIP Partnership includes various structures to ensure HIP products are developed, kept up to date, and disseminated widely.
High Impact Practices (HIP) Partnership (2022)
Contraceptive Method Introduction to Expand Choice: A Strategic Planning Guide
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Why is it essential?
This bibliography can help programmers quickly find the product introduction and scale up resources that are most relevant to their areas of focus. The list includes links to case studies focused on several contraceptive products, including the Standard Days Method®, emergency contraceptive pills, depot medroxyprogesterone acetate (DMPA), subcutaneous DMPA (DMPA-SC), and community-based provision of implants. Other key resources included in this bibliography are the 2002 WHO tool “Making decisions about contraceptive introduction: A guide for conducting assessments to broaden contraceptive choice and improve quality of care”, papers concerning its implementation in countries, and all ExpandNet/WHO scale-up guidance documents including “Nine steps for developing a scaling-up strategy.”
The ExpandNet bibliography includes publications, websites, grey literature, and conference reports that either directly address scaling up or provide valuable insights on scaling up. Included are materials from a range of global health and development technical areas as well as the various sciences relevant to scale up. The searchable list is grouped by topic, with family planning as one of the primary topic areas. The bibliography is updated on an ongoing basis and reflects recent as well as older resources.
About ExpandNet
ExpandNet is an informal network of global health and development professionals who seek to advance the science and practice of scale up.
ExpandNet
Scaling-Up Bibliography
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Why is it essential?
New contraceptive product introductions face many supply-chain challenges, including the difficult task of aligning supply with demand when no historical data exists. Although this guide does not focus only on new contraceptive products, it lays out the foundation for quantification with a practical, step-by-step approach that addresses how to make assumptions based on limited data.
This guide to quantification of health commodities will assist technical advisors, program managers, warehouse managers, procurement officers, and service providers in (1) estimating the total commodity needs and costs to support successful implementation of national health program strategies and goals, (2) identifying the funding needs and gaps for procuring the required commodities, and (3) planning procurements and shipment delivery schedules to ensure a sustained and effective supply of health commodities. The guide is complemented by a number of product-specific companion pieces, including one focused on contraceptive products and one focused on DMPA-SC. The guide is also available in French.
About JSI
John Snow, Inc. (JSI) is a U.S.-based health care consulting firm committed to improving the health of individuals and communities worldwide.
John Snow, Inc. (JSI) (2017)
Quantification of Health Commodities: A Guide to Forecasting and Supply Planning for Procurement
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Why is it essential?
If a contraceptive method is new to a market, historical consumption data may not exist or be useful as a basis for predicting future consumption. This guide offers a framework for building rational assumptions for NUM forecasting and provides a desk review of existing forecasting guides and tools to assess how NUMs are addressed.
This guide provides direction to programs that want to forecast for new and underused methods (NUMs) of family planning. It supports program managers and others involved in forecasting as they plan to (1) introduce a contraceptive technology for the first time in a country, and/or (2) position an underused method for scale up. The guide recognizes that accurate forecasts take into account the larger system into which the NUM will be introduced and scaled, and it offers a framework for building rational assumptions to support accurate forecasting for NUMs or any family planning method where future demand is inherently difficult to predict. It also identifies common pitfalls in NUMs forecasting and recommends strategies to avoid them.
About RHSC
The Reproductive Health Supplies Coalition (RHSC) is a global partnership of public, private and non-governmental organizations working to ensure that all people can choose, obtain and use the supplies and appropriate services they need to safeguard their reproductive health.
Institute for Reproductive Health, Georgetown University (IRH/GU), John Snow Inc. (JSI), and Population Services International (PSI) for the Reproductive Health Supplies Coalition (RHSC) (2012)
A Forecasting Guide for New & Underused Methods of Family Planning
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Why is it essential?
Quantification includes forecasting and supply planning. Forecasting, the process of estimating the quantities of products that will be dispensed or used, is covered in the other two quantification resources on this list of 20 Essentials. Supply planning involves determining the total product quantities required, shipment schedule, and costs to fill the supply pipeline to meet forecasted demand. USAID recommends that supply chain management experts use QAT to plan for procurement of contraceptive products, including new products.
The new Quantification Analytics Tool (QAT) for country-led supply planning helps users to effectively procure contraceptives and schedule deliveries, monitor product stock of, and share data with external platforms and key stakeholders. QAT uses new technologies to enhance and modernize the functionality offered by the existing PipeLine and Quantimed (module 2) tools by providing advanced scenario planning and updated planning logic. QAT will also have forecasting functionality in 2022 (to enhance existing forecasting software such as Quantimed).
About GHSC-PSM
USAID’s GHSC-PSM provides an array of services for commodity procurement, supply, and systems strengthening technical assistance in four health areas: HIV/AIDS; malaria; family planning and reproductive health (FP/RH); and maternal, newborn, and child health (MNCH).
USAID Global Health Supply Chain Program Procurement & Supply Management (GHSC-PSM) (2021)
Quantification Analytics Tool: Application Overview and Reports Reference Sheet 2-pagers
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Why is it essential?
Global health organizations widely consider the TRP to be the “go-to resource” for provider training for existing and new methods of contraception. It meets the professional development needs of FP/RH providers as newer contraceptive products are introduced and updates to existing ones evolve. Implementing partners have continuously updated the TRP to align with revisions to global guidance on contraceptive use as well adding modules to cover additional contraceptive methods.
The Training Resource Package for Family Planning (TRP) is a comprehensive set of materials designed to support up-to-date training on family planning and reproductive health. The TRP was developed using evidence-based technical information from World Health Organization (WHO) publications:
Family Planning: A Global Handbook for Providers; the latest WHO Medical Eligibility Criteria for Contraceptive Use; and Selected Practice Recommendations for Contraceptive Use. The TRP contains curriculum components and tools needed for trainers, supervisors, and program managers to design, implement, and evaluate provider training. The materials are appropriate for pre-service and in-service training and can be adapted to the country context. Some materials are also available in French.
About the authors
The TRP website was launched in 2012, led by USAID, WHO, and UNFPA, with full participation from technical and training experts representing multiple agencies and organizations. The technical content and website management support for the TRP has been transitioned from HRH 2030 and SHOPS + to USAID’s Momentum Country and Global Leadership project in March 2020.The Momentum Country and Global Leadership has since supported completing and uploading of recently updated modules and engaged in a co-design process with consortium partners to outline a redesign of the TRP website, to be formally launched in October 2021.
USAID, WHO, UNFPA and partners
Training Resource Package for Family Planning
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Why is it essential?
Registration of contraceptive products is a prerequisite for access. Yet regulatory requirements and processes are complex, evolving, and vary by country. This guide walks readers through the basics of product registration and uses the registration of the progesterone vaginal ring in Nigeria as an illustrative example.
To effectively plan for registration as part of new contraceptive product introductions, global health program managers need a basic understanding of the relevant requirements, processes, and roles. In this resource, EECO presents the basics of product registration and how this information can support good decision-making by program managers in consultation with manufacturers and regulatory experts. The resource is also available in French, Spanish, and Portuguese.
About the EECO Project
The USAID-funded Expanding Effective Contraceptive Options (EECO) project was designed to address women’s method-related reasons for non-use of family planning. In USAID partner countries, EECO introduces new and improved contraceptive methods with varying key benefits: Some are nonhormonal, others are long-acting and reversible, and still others are discreet or used only on-demand.
Robles, W., Magubane, N., Jackson, A., Harris, D., & Stachowski, C., EECO Project (2019)
Product Registration Basics for Global Health Program Managers
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Why is it essential?
Demand creation is critical to the success of new contraceptive product introductions. Although Keystone does not focus solely on demand creation, it includes in-depth guidance on this topic. By situating demand creation planning in a broader design process, the framework also helps to ensure that implementers take into account the larger market context.
The Keystone Design Framework provides guidance for designing global health market interventions, including demand creation among other key components of global health programs. Leveraging commercial marketing approaches, design principles, and 50 years of social marketing experience, this resource provides a systematic approach to program design that helps teams diagnose health needs, decide where global health organizations or other market actors can most effectively intervene, design user-centered interventions, and deliver measurable health impact in a sustainable way. The framework is available via a web page that includes an introductory video, guidance documents, and workbooks. The manual can also be downloaded.
About PSI
PSI is a global nonprofit organization focused on designing and delivering effective, scalable, and sustainable solutions to health challenges in 45+ countries around the world.
Population Services International (PSI) (2018)
Keystone Design Framework
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Why is it essential?
The discipline of marketing has the potential to improve the impact of family planning programs when applied effectively and within the context of informed choice. For example, branding contraceptive products can help clients process and retain information about those products as they make decisions about whether to adopt and continue use of a method. This framework provides a simple organizing structure that reflects the strategic process of developing brand and marketing programs in the public and private sectors.
This publication defines five brand and marketing best practices: audience focus, brand strategy, campaign strategy, measurement, and governance. This framework offers common language, definitions and standards for branding and marketing as well as best practices to be used by donors and implementers to diagnose brand and marketing issues, guide program design and implementation and evaluate overall brand and marketing performance.
About MGH
MGH helps clients identify opportunities, develop strategies, address challenges and produce creative and actionable solutions. MGH’s mission is to improve the health of people in the developing world by increasing the effectiveness of global health practitioners and organizations.
Mann Global Health (MGH) (2020)
Brand and Marketing Best Practices Framework
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Why is it essential?
This resource offers practical guidance based on evidence and experience. The guide is most applicable to countries that have decided to introduce DMPA-SC, whether through small pilots or scaled delivery. While focused on one method, the content may also be instructive for those planning introductions of other contraceptive methods.
This document was created to support Ministries of Health and nongovernmental partners as they develop strategies to introduce and scale up the self-injectable contraceptive subcutaneous DMPA (DMPA-SC, brand name Sayana® Press) to increase family planning options and access. The publication, available in English and French, provides practical guidance based on results, evidence, and learning from the pilot introductions of provider-administered DMPA-SC in four countries in Africa:
Senegal, Burkina Faso, Niger, and Uganda. See the DMPA-SC Resource Library for additional guidance, including resources focused on self-injection.
About PATH
PATH is a global nonprofit dedicated to achieving health equity. With more than 40 years of experience forging multisector partnerships, and with expertise in science, economics, technology, advocacy, and dozens of other specialties, PATH develops and scales up innovative solutions to the world’s most pressing health challenges.
PATH (2018)
How to Introduce and Scale Up Subcutaneous DMPA (Sayana Press): Practical Guidance from PATH Based on Lessons Learned During Pilot Introduction
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Why is it essential?
The IAP was one of the largest global efforts to reduce the price of and increase access to implants by building a public- and private-sector collaboration focusing on systems change in the family planning field. This evaluation provides key insights, recommendations, and remaining challenges that can be leveraged to facilitate future introductions of contraceptive products.
In this resource, the authors report on their summative evaluation of the Implant Access Program (IAP), a public-private partnership to increase access to implants in low-income countries, and identify key insights related to the IAP’s relevance, effectiveness, and sustainability. The authors completed a desk review of program materials and published literature and conducted 42 in-depth interviews with global and country stakeholders. Looking at three case example countries (Kenya, Nigeria, and Uganda), the evaluation found evidence of increased access to implants, including a 10-fold increase in procurement between 2010 and 2018 and an increase in prevalence of contraceptive implant use during this same period.
About IAP
The Implants Access Program (IAP) was a partnership between public and private organizations that aimed to increase access to contraceptive implants for women in low-income countries. IAP supported a multipronged effort starting with volume guarantee agreements with two pharmaceutical manufacturers to reduce the price of commodities, which was complemented by efforts to address supply chain, service delivery, and knowledge and awareness barriers.
Braun, R. & Grever, A., Implants Access Program (IAP) (2020)
Scaling Up Access to Implants: A Summative Evaluation of the Implants Access Program
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Why is it essential?
This resource can be used to develop and iteratively refine introduction plans for Levoplant. Most of the guide is also relevant to introductions of other long-acting reversible contraceptive methods.
This resource is a guide for countries introducing the contraceptive implant Levoplant, also known as Sino-implant (II), and was developed based on experience from the transition of Implanon Classic to Nexplanon. To help organize Levoplant introduction planning, countries are encouraged to complete the nine worksheets included in this manual. Each worksheet includes a brief description of an important step in the introduction process, followed by questions to consider for planning that step. A work-plan template is included at the end to map out the timeline for specific introduction activities.
About FHI 360
FHI 360 is a nonprofit human development organization dedicated to improving lives in lasting ways by advancing integrated, locally driven solutions.
FHI 360 (2018)
Levoplant Introduction Guide
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Why is it essential?
EECO’s case study, available in English and French, provides a concrete example of a self-care contraceptive product introduction in a real-world setting, detailing key steps taken and programmatic lessons learned.
In this resource, EECO describes and shares interim results from a pilot introduction of the Caya Diaphragm in Niamey, Niger. The case study takes readers through EECO’s product introduction model focusing on five key stages: 1) regulatory assessment and product registration; 2) consumer and market research; 3) procurement and quality assurance; 4) marketing, distribution and service delivery; and, 5) monitoring and learning. In each stage, EECO shares key steps taken and lessons learned. This resource also features a “Caya User’s Journey,” which illustrates the potential pathways clients take when learning about, accessing and continuing use of the Caya Diaphragm.
About EECO
The USAID-funded Expanding Effective Contraceptive Options (EECO) project was designed to address women’s method-related reasons for non-use of family planning. In USAID partner countries, EECO introduces new and improved contraceptive methods with varying key benefits: some are nonhormonal, others are long-acting and reversible, and still others are discreet or used only on-demand.
Harris, D. & Angel, A., EECO Project (2020)
Introducing the Caya Diaphragm in Niger
The Impact of Population, Health, and Environment Project
The Evidence Project (2015)
Details
Program Design
Healthy People, Healthy Ecosystems Projects
World Wildlife Fund (2008)
Details
Program Design
Family Planning HIPs Can Improve PHE Program Outcomes
Population Reference Bureau (2018)
Details
Program Design
The Impact of Population, Health, and Environment Project
The Evidence Project (2015)
Details
Program Design
Healthy People, Healthy Ecosystems Projects
World Wildlife Fund (2008)
Details
Program Design
Family Planning HIPs Can Improve PHE Program Outcomes
Population Reference Bureau (2018)
Details
Program Design
PHE as a Biodiversity Conservation Strategic Approach
ICF, Environmental Incentives (2018)
Details
Program Design
PHE eLearning course
Global Health eLearning Center (2016)
Details
Quantification
Removing Barriers to FP: Background Paper and Call to Action
Margaret Pyke Trust (2019)
Details
Quantification
PHE Integration Programming Manual
PHE Ethiopia Consortium (2018)
Details
Quantification
PHE Partnerships Guide
PHE Network Madagascar, Blue Ventures (2017)
Details
Product Registration
PHE Approaches Enhance Youth Leadership and Development
PACE (2018)
Details
Provider Training
New Research Links FP and MCH to Boosting Resilience
PACE (2018)
Details
Marketing & Demand Creation
A Guide for Monitoring and Evaluation PHE Programs
MEASURE Evaluation (2018)
Details
Marketing & Demand Creation
Linking FP to Resilience in the Sahel
Evidence to Action Project (2019)
Details
Method-Specific Guides
HoPE-LVB Interactive Toolkit
Pathfinder International (2017)
Details
Method-Specific Guides
Community of Hope: A Look at HoPE-LVB Project
PACE (2018)
Details
Method-Specific Guides
Institutionalizing Integration through PHE Advocacy in
East Africa
Pathfinder International (2018)
Details
Method-Specific Guides
Working Together: PHE in Madagascar
John Snow Inc (2019)
Details
Method-Specific Guides
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Why is it essential?
In a practical and easy-to-use format, this guide supports discussion and collaboration among stakeholders to put introduction plans down on paper—or into a slide deck, in this case. The guide is tailored for hormonal IUD introduction, but most of the elements included are relevant for any health product introduction effort.
This resource is intended for countries that are preparing to introduce the levonorgestrel-releasing intrauterine device (IUD) – also known as hormonal IUD. The guide includes descriptions of important steps in the introduction process, checklists for each step, and questions to consider when introducing the method. This guide comes in PowerPoint form, includes worksheets, and can be adapted as needed by country governments and stakeholders. Supplemental tools and templates to this guide are located on the Hormonal IUD Access Portal.
About the Hormonal IUD Access Group
The Hormonal IUD Access Group is a global consortium of governments, donors, researchers, manufacturers, procurement agencies, and service delivery groups that are collaborating to expand access to the hormonal IUD in low- and middle-income countries.
Hormonal IUD Access Group (2021)
Hormonal IUD Introduction Planning Guide
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Why is it essential?
In a practical and easy-to-use format, this guide supports discussion and collaboration among stakeholders to put introduction plans down on paper—or into a slide deck, in this case. The guide is tailored for hormonal IUD introduction, but most of the elements included are relevant for any health product introduction effort.
This resource is intended for countries that are preparing to introduce the levonorgestrel-releasing intrauterine device (IUD) – also known as hormonal IUD. The guide includes descriptions of important steps in the introduction process, checklists for each step, and questions to consider when introducing the method. This guide comes in PowerPoint form, includes worksheets, and can be adapted as needed by country governments and stakeholders. Supplemental tools and templates to this guide are located on the Hormonal IUD Access Portal.
About the Hormonal IUD Access Group
The Hormonal IUD Access Group is a global consortium of governments, donors, researchers, manufacturers, procurement agencies, and service delivery groups that are collaborating to expand access to the hormonal IUD in low- and middle-income countries.
Hormonal IUD Access Group (2021)
Hormonal IUD Introduction Planning Guide
Training Course
Video
Contributors
Design: Elizabeth Tully
Writers: Ashley Jackson (PSI) and Danielle Harris (WCG Cares)
Technical input and review: Chastain Mann (WCG Cares), Seth McGovern (PSI), Megan Christofield (Jhpiego), Kate Rademacher (FHI 360), Ashley Smith (USAID)
About Knowledge SUCCESS
Knowledge SUCCESS (Strengthening Use, Capacity, Collaboration, Exchange, Synthesis, and Sharing) is a five-year (2019-2024) global project led by a consortium of partners and funded by USAID’s Office of Population and Reproductive Health to support learning, and create opportunities for collaboration and knowledge exchange, within the family planning and reproductive health community. We use an intentional and systematic approach, called knowledge management, to help programs and organizations working in family planning and reproductive health collect knowledge and information, organize it, connect others to it, and make it easier for people to use.
About EECO Project
The USAID-funded Expanding Effective Contraceptive Options (EECO) project, led by WCG Cares with Population Services International (PSI) and other partners, aims to address women’s method-related reasons for non-use of FP. To this end, EECO introduces new and improved contraceptive methods with varying key benefits: some are non-hormonal, others are long-acting and reversible, and still others are discreet or used only on-demand. Many EECO products are also woman-initiated, helping to overcome provider-related barriers to access like shortages of skilled healthcare professionals and provider bias. These methods expand the range of choices available to women who wish to delay, space, or limit births, giving women more power to fulfill their reproductive intentions in ways that suit their needs and desires at different points in their lives.
This collection was curated and published in September 2021. Resource links were active at the date of publication. Images courtesy of Images of Empowerment, USAID Flickr, World Bank Flickr, DFID Flickr, DMPA Sayana Press Flickr, Advancing Partners & Communities Flickr, MCHIP NET Flickr, Millennium Promise Flickr, PSI/Gareth Bentley, PATH/Will Boase.