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(HIP Webinar) Social Marketing: Using marketing principles and techniques to improve contraceptive access, choice, and use

That One Thing - The one FP/RH update you need to focus on this week

Dear Family Planning Champion,


What does marketing have to do with family planning? Social marketing is a practice that blends social and behavior change and marketing principles to expand access to and use of family planning services. The High Impact Practices (HIP) Partnership released an updated brief on this topic late last year, and on January 20, 2022, it is hosting a webinar.


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OUR PICK THIS WEEK

(HIP Webinar) Social Marketing: Using marketing principles and techniques to improve contraceptive access, choice, and use

Tune into this webinar on Thursday, January 20, at 9 a.m. EST (14:00 GMT) to learn more about how using an approach founded on social marketing principles could benefit your family planning program.

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