Tag:
content marketing
The private sector in Nepal is an important source of short-acting reversible contraceptives. It represents a critical opportunity to increase contraceptive access and choice. The Government of Nepal (GON) has emphasized the importance of strengthening social marketing and the private sector (National Family Planning Costed Implementation Plan 2015–2020). Nepal CRS Company (CRS) has introduced contraceptive products and services in the country for almost 50 years. Recent innovations in social marketing, through the use of marketing methods, intend to bring about social and behavioral change to improve citizens' quality of life.
Our Communications and Digital Strategy Team Leads explain how the private sector inspired a new approach to sharing tools and resources with the family planning community.
Listen to “Inside the FP Story”
Grab a cup of coffee or tea and listen in on honest conversations with family planning program experts around the world as they share what has worked in their settings — and what to avoid — in our podcast series, Inside the FP Story.
Click on the image above to visit the podcast page or on your preferred provider below to listen to Inside the FP Story.
